Dienstag, 08 März 2016 | Blog: 3 | No: 35057    

Shoshanna Zuboff erklärt mal das neue Spiel:

The game is no longer about sending you a mail order catalogue or even about targeting online advertising. he game is selling access to the real-time flow of your daily life –your reality—in order to directly influence and modify your behavior for profit. This is the gateway to a new universe of monetization opportunities: restaurants who want to be your destination. Service vendors who want to fix your brake pads. Shops who will lure you like the fabled Sirens. The various people are anyone, and everyone who wants a piece of your behavior for profit. Small wonder, then, that Google recently announced that its maps will not only provide the route you search but will also suggest a destination.

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